Usually people rely on social media for like buttons, but you can do a lot more by coding them internally on your website including controlling their look and feel. You can match the language and tone for your audience as well, and be less generic.

Usually people rely on social media for like buttons, but you can do a lot more by coding them internally on your website including controlling their look and feel. You can match the language and tone for your audience as well, and be less generic.