A premium product wrapped in generic labeling is a missed opportunity for growth. According to a 2024 study by WestRock, 72% of consumers say packaging design influences their buying decisions, especially in the specialty food sector.
A premium product wrapped in generic labeling is a missed opportunity for growth. According to a 2024 study by WestRock, 72% of consumers say packaging design influences their buying decisions, especially in the specialty food sector.